Brand Consulting for the Americas

Brand Consulting for the Americas

Brand Consulting for the Americas

Our Brand Consulting service is designed to help eyewear brands build a strong, sustainable presence across the U.S., Latin America, and the Caribbean. Entering or expanding in these markets requires more than great products. It demands a clear understanding of local dynamics, pricing structures, distribution models, and consumer behavior.

We work closely with your team to analyze market opportunities, define competitive positioning, and develop a product and pricing strategy aligned with your brand goals. From collection planning and assortment strategy to sell-through optimization, we help ensure your eyewear offering is both commercially viable and market relevant.

Our consulting approach also includes the creation of a clear 12–24 month expansion roadmap, providing structure and direction for growth while reducing risk and uncertainty. By combining strategic insight with real-world industry experience, we help brands make informed decisions and enter new markets with confidence.

  • Market analysis and opportunity mapping
  • Pricing and positioning
  • Product direction and collection planning
  • Sell-through and assortment strategy
  • 12–24-month expansion roadmap